Lorraine Stylianou is a decorative folk artist, greetings card publisher, workshop coordinator, and writer. After 20 years in Higher Education, she was able to escape the rat race in 2010 and pursue her real interest in art. As a self-taught artist she joined the Association of British Naives (ABNA) and exhibited her work the following year. Selling work to a collector in the US gave her confidence to continue painting and her business has grown organically. Her original art and pattern designs are all highly colourful and detailed. Her love of pattern led her to study surface pattern design but knowing her strengths lay in applying paint on canvas rather than creating layers in Photoshop, she recruited a small team of graphics designers to help put her designs into repeat. Several of her designs have been chosen for Charity card initiatives. She exhibits her original art as often as possible and her work is currently in exhibition, in St Ives, Cornwall. Since product like greetings cards are a natural extension of an artist’s work, Lorraine has joined the Greetings Card Association (GCA). Together with her team Lorraine is able to launch new ranges regularly. As with all start-ups there have been challenges, and learning the ropes of the card industry is an on-going process. Monetising creativity is a subject Lorraine likes to mentor others’ on and she has a number of “artpreneur” workshops in the pipeline. Collaborations with business colleagues, and an increased art mentoring role with a charity will take up much of Lorraine’s time in the forthcoming months.