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There Are Less Than 90 Days Left Till 2018!

Daniel Priestley

CEO & Cofounder, Dent

Though we don't feel it yet, the new year is just around the corner, so we think it's the best time for you to start thinking about business in 2018.

Do you have new ideas to grow your business in 2018?

There's no such thing as a valuable idea. Ideas are fundamentally worthless and all the value is created in the implementation, so as quick as possible you need to turn ideas into products.

An idea goes through a certain number of cycles in order to become something of value:

Cycle 1: Having the idea and then turning it into a 'mess', such as rough documents, hand-drawn images, mind maps and outlines.

Cycle 2: Putting the idea into a very rough format and turning it into a briefing document, so that you can brief a professional designer who is good at turning ideas into a first-generation product and something you can take to market.

Cycle 3: Releasing a beta version to get feedback from your market. Most businesses go bust spending thousands of pounds trying to create the 'perfect' product without actually knowing what their market wants or if they can even sell it.

Cycle 4: Taking that feedback and then reinventing the product again. This time you're trying to create a commercial version which you can actually sell for money and generate some revenue.

Cycle 5: Gaining more feedback from your market, and constantly refining your product/service into what we call a remarkable version. This is when people find your product/service so engaging and professional that they're willing to recommend you to friends.

Next, you actually need not just one product but several products working as an ecosystem, each one being delivered to your market in stages. You'll need to create an entry level product that your ideal client can easily access (a book, an online video/audio), all the way up to a product that your ideal client will purchase after working with you.

Check out this quick video below where I discuss how to turn an idea into a product, and a product into a business: https://www.youtube.com/watch?v=DjjaD-t8IXk

Relevant Links:

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

Book A Free Strategy Call

Book A Free Strategy Call

Benchmark your influence

Benchmark your influence

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

Book A Free Strategy Call

Book A Free Strategy Call

Benchmark your influence

Benchmark your influence

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.

faq's

Your Questions Answered

You can also find out more detail on our Methodology on our next webinar.

Book A Free Strategy Call

Book A Free Strategy Call

Benchmark your influence

Benchmark your influence

How long does it take to complete KPI?

The programme is built around a 12-month foundation year. This is the time it takes to build your full authority ecosystem. From there, many clients continue to compound their results year on year. Within 24 hours of joining, you'll get full access to the KPI platform. In your first week, you'll attend a group onboarding session where you'll learn how to navigate the platform, access your resources, subscribe to our event calendars, and book into your first Value Canvas Kickoff.

How long has Dent been doing this?

Over 5,500 businesses across 60+ industries in EMEA, the Americas, and Asia-Pacific have gone through our accelerators.

What is your mission?

Our mission is to produce Key People of Influence who stand out, scale up, and make an impact in the world.

What makes this different from programmes?

The biggest difference is that KPI is a production environment, not a course. You don't watch videos and hope something sticks. You build 15-17 real assets of influence — your book, your scorecard, your productised offer, your lead generation system — in structured 10-day sprints with live coaching. Every asset goes to market as you build it. Real feedback, real results, real revenue impact. And you're doing it alongside 5,500+ founders who've been through the same methodology.

Is Daniel Priestley involved in the programme?

Yes! Daniel is our CEO and Cofounder. He is one of the key minds behind every aspect of the KPI Accelerator. He occasionally runs workshops himself.